Privacy Policy

At BrandEbikes ("we," "our," or "us"), we are committed to protecting your privacy and personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website brandebikes.com and use our e-bike calculators and services.

1. Information We Collect

Information You Provide to Us

• Calculator Inputs: Data you enter into our e-bike calculators (commute distance, budget, preferences, etc.)
• Email Addresses: When you voluntarily provide your email for reports or updates
• Contact Information: If you contact us through our website or email
• Feedback: Comments, suggestions, or reviews you submit

Information Automatically Collected

• Usage Data: Pages visited, time spent, clicks, and calculator interactions
• Device Information: Browser type, operating system, screen resolution
• Location Data: General geographic location (city/state level) for local rebate information
• Cookies and Tracking: Analytics cookies through Google Analytics

2. How We Use Your Information

We use the collected information for the following purposes:

• Provide Services: Operate our calculators and deliver personalized e-bike recommendations
• Improve User Experience: Analyze usage patterns to enhance our calculators and website
• Local Information: Show relevant state and local e-bike incentives and rebates
• Analytics: Understand how visitors use our site to improve functionality
• Communication: Send requested information, reports, or respond to inquiries
• Legal Compliance: Comply with applicable laws and regulations

3. Information Sharing and Disclosure

We DO NOT sell your personal information.

We may share your information in the following limited circumstances:

• Service Providers: Third-party services that help us operate our website (Google Analytics, hosting providers)
• Affiliate Partners: Anonymized data about e-bike preferences for better recommendations (no personal information)
• Legal Requirements: When required by law, court order, or to protect our rights
• Business Transfers: In the event of a merger, acquisition, or sale of assets

4. Third-Party Services

Google Analytics

We use Google Analytics to understand how visitors interact with our website. Google Analytics collects information such as how often users visit our site, what pages they visit, and what other sites they used prior to coming to our site. You can opt-out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.

Affiliate Links

Our website contains affiliate links to e-bike retailers. When you click these links, the retailer may receive information about your visit. Please review their privacy policies for more information.

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure.

• Secure HTTPS encryption for all data transmission
• Regular security updates and monitoring
• Limited access to personal information on a need-to-know basis
• Secure hosting with reputable providers

6. Your Privacy Rights

Depending on your location, you may have the following rights:

• Access: Request access to your personal information
• Correction: Request correction of inaccurate personal information
• Deletion: Request deletion of your personal information
• Portability: Request a copy of your personal information
• Opt-out: Opt-out of the sale of personal information (we don't sell data)
• Withdraw Consent: Withdraw consent for processing where applicable

California Residents (CCPA)

California residents have additional rights under the California Consumer Privacy Act (CCPA). We do not sell personal information and have not sold personal information in the past 12 months.

European Residents (GDPR)

If you are in the European Economic Area (EEA), you have rights under the General Data Protection Regulation (GDPR), including the right to access, update, or delete your information.

7. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to:

• Essential Cookies: Enable basic website functionality
• Analytics Cookies: Google Analytics to understand website usage
• Preference Cookies: Remember your calculator settings and preferences

You can control cookies through your browser settings. However, disabling cookies may affect the functionality of our calculators.

8. Data Retention

We retain your information for as long as necessary to:

• Provide our services and respond to your requests
• Comply with legal obligations
• Resolve disputes and enforce agreements
• Improve our services through analytics

Calculator input data is typically processed in real-time and not permanently stored. Analytics data is retained according to Google Analytics retention policies (typically 26 months).

9. Children's Privacy

Our website is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us immediately.

10. International Data Transfers

Your information may be transferred to and processed in countries other than your own, including the United States. We ensure appropriate safeguards are in place for such transfers.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. Your continued use of our website after changes constitutes acceptance of the updated policy.

12. Contact Us